LAUNCH YOUR ONLINE COURSES USING
POPUP GROUPS & CHALLENGES
ARE YOU SELLING ONLINE COURSES?
Online courses are the future. How many times did you hear this?
I totally agree with this sentence. I’ve been selling online courses for the last 5 years, and they’re my number 1 source of income.
The question isn’t if you’re selling courses, but how you sell (and promote) your course.
And if they’re the future, why are we still using funnels that are 20+ years old?
THE OLD-STYLE FUNNEL
LANDING PAGE
Webinar
OR
VIDEO SERIES
EMAIL SERIES
This above is the funnel I’ve been using for years. Recently I realized it wasn’t working as well as in the past.
My results were:
- Fewer signups on the landing page
- Fewer people attending the webinar
- Fewer people buying at the end of the webinar
- Fewer people opening my follow-up emails
So I started asking myself: “What’s going on?”
I don’t know if you experienced the same situation with your launches, but I had similar feedback from other content creators.
The Problem
AN OUTDATED SYSTEM
Marketing and users’ behaviors are constantly changing, and so we need to adapt if we want to succeed. You can’t expect that a method doesn’t have an expiry date.
I thought long about what’s wrong nowadays with the funnel above, and I discovered that each of these funnel steps has weak spots.
Let’s analyze one step at the time.
LANDING PAGE
Low Opt-in Rate
Landing pages with email forms have an average opt-in rate of 30%. That means that the vast majority of the traffic will never access your funnel. From a business point of view, this is a complete red flag.
Webinar
OR
VIDEO SERIES
Low Attending Rate
The average attending rate for Webinars is around 20%. Video Series are even worse: 5% of users will watch all the videos.
If you don't have hundreds of people entering your funnel, you can understand how low is the number of people who will acknowledge your offer.
Difensive Shields
These funnels are not new anymore. Almost everyone knows that your webinar or your video series is just a preview for your paid product.
They will attend your event knowing that sooner or later, you will present your offer. That's another reason why your followers don't take your event that seriously.
EMAIL SERIES
Low Open Rates
This series has to convince the users who didn't buy your product during your live event. Too bad that the average open rate for emails is 20% nowadays.
Can you afford to let 80% of your follow up series end in a void?
Strong Spam Filters
You never know when one of your emails will be automatically directed to the spam or the ad folder. Spam filters are unpredictable, and they add a huge danger to your message delivery.
Overcrowded inboxes​
Email inboxes are overcrowded. It's really difficult to compete for attention in a place like that.Â
The Solution
A NEW APPROACH
I spent 2019 testing new methods to launch my courses and get results, and I came up with a complete new funnel that minimizes all the problems I listed above.
There are many parts involved in this new approach, and new tools like:Â
- Chatbot Surveys
- Facebook Popup Groups
- Viral Loops
- Challanges
In my 5-Week Program, I’ll explain each one of the steps
Here’s What You’ll Get
5 WEEKLY LIVE CALLS
WEEK
TRAFFIC
TOOLS
Software and social media you need to use
TECHNIQUES
Everything you can do to drive a ton of traffic into the funnel
AUTOMATION
The system to put in place, that will work for you automatically
WEEK
LANDING PAGE & CHATBOT
Landing Page
What content to add into your landing page and how to organize it
Chatbot Survey
How to write a survey that attracts users and turn them into leads
TOOLS
The best software you need to create landing pages & surveys
WEEK
VIRAL LOOP & POP-UP GROUP
CONCEPT
How to make your followers promote the landing page for you
POPUP GROUP
How to create the Group and all the assets needed
WEEK
THE PRE-PRE LAUNCH
WARM UP
What to do in your Pre-Pre Launch before the Challenge starts
CONTENT
The type of content you need to deliver to during the Pre-pre launch
ENGAGEMENT
How to motivated the students before the Challenge starts
WEEK
THE CHALLENGE
STRUCTURE
What to do each day of the Challenge
CONTENT
The type of content you need to deliver to make the Challenge work
OFFER
How to present your product at the end of the Challenge in order to make people take action
WEEK
THE FOLLOW-UP SERIES
REACH OUT
The best way to reach out to the people who didn't buy
PSYCHOLOGY
How to convince who didn't buy during the Challenge to take action
TOOLS AND CONTENT
Everything you need to use and write during the follow up
Additional Bonuses
ENROLL NOW TO ACCESS THESE ADDITIONAL BONUSES
Bonus #1
60 minute 1-to-1 call
The first 5 people who will join the Program will have the possibility to have a 1-on-1 call with me of around 60 minutes.
This is the best way to tailor a personalized strategy for your business or tackle a specific problem you have on your business.
A 60 minute 1-on-1 call with me is worth £500. The slots are filling in fast, so grab your place before it is too late.
Bonus #2
Private Chat
As a Program user, you will accept an invitation to the Private Chat on Telegram.
On there, you will have 24/7 access to me and to all the members who enrolled in the Program.
You will have the chance to ask me all the questions you want, and at the same time, create a bond with the other participants.
Bonus #3
6 Months FREE in the Growth Accelerator
The Accelerator is a mix between an Academy for who wants to start and grow a successful business, and a community of like-minded people who help each other succeed.
It includes Bundles of lessons on everything an entrepreneur needs to learn and a one-stop-shop for connection and inspiration.
Every month a new class will be added to the library.
Some of the Masterclass you will find in the Growth Accelerator
Get Started Now
Choose The Plan That Works Best For You
DO you rely with one of the POINTS below?
- You have an Online Course but you feel overwhelmed about launching
- You launched your Online Course but you didn't have the result you expected
- You're losing hope about Online Courses
- You want to use the best technique possible to launch your Online Course
If YoU do, it's time to enrol!
It's totally live
This isn’t another pre-recorded course that you bought in the past.
This 5-week program is TOTALLY LIVE. You will have complete access to me during the calls, and 24/7 help on the Private Chat.
There’s no better way to succeed with Online Courses.
Guidance and Support
You’ll Have Support Every Step Of The Way
As soon as you join the program, you’ll have guidance and support from me and my team
Mentor Coaches
LIVE SESSIONS
PRIVATE CHAT
COMMUNITY
1-on-1 session
PROVEN STRATEGY
In this Program I explain the strategy I use for my own business. There is no theory here!
Frequently Asked Questions
The Live Program will start the 2nd of March 2020, and will terminate the 30th of March.
Sure. You have the possibility to pay the course in 4 months, spending $197 per month. Pretty affordable, isn’t it.
The course content is dripped in 5 weeks, to give to the students the possibility to learn, and complete the homework that will be assigned along the program.
The program teaches you the technique to promote your online course in the best way possible. You will be able to use this system again and again, and have access to all the lessons once the Program is finished
When you join the program, you will have immediate access to the Private Telegram Chat, where all the other participants are. I will check the Chat daily, in order to help.
Here’s The Timing Of The Program
The live program is 6 week long, and runs from the 9th of March — the 13th of April, 2020.
Once the initial 6 weeks are complete and all content has been released, you’ll have access to the entire library of training materials and can revisit and review as often as you like.
I'm Alessandro Di Ruscio and I escaped the Rat Race
Years ago, I was trapped in a boring job, working 9-to-5 stuck in a cubicle. Then one day, I promised myself I would have done everything in my power to escape that situation and be my own Boss.
I know these lines seem too salesy, but this is exactly what I did.
The day I said goodbye to my old office, was one of the best days of my life. I felt a freedom I forgot I could have.
I thought that is the only way to make a living. I forgot we live in the 21st century.
Nowadays, we have all the tools to work remotely and regain time to build a business around a passion.
Everyone can do this, and I’m not joking. Unfortunately, we don’t know how to.
I’m here to show you how.